You don’t need expensive hardware to get going. Content is far more important than having 4K or 360-degree video. Great quality helps, but today’s smartphones are more than good enough to start with. That said, good lighting is very important: natural is great, if you can be outdoors, or near a window, or pick up some lighting kits that start at a couple of hundred dollars. Clear audio is critical, too; you can buy a highly-rated clip-on lavalier (“lav”) mic starting at only $23.

Affiliate marketing can be a wildly profitable tactic for YouTube. In fact, recent video marketing research has shown that 64 percent of people make a purchase after watching branded video content. You promote a product, and you provide a link in the description and/or as a video overlay. Now you will receive a small percentage of every sale made through that affiliate link.
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Look for different revenue sources. Timmy Linetsky, a popular YouTube musician, says: "You can earn money a couple of different ways. There's the ad revenue, but then there are also sponsorship opportunities from companies, which is a nice chunk of change every once in a while. I turned my channel into a business through pushing private lessons, which has been my main source of income. I also used my channel to get a job at the school I teach at. They saw I have this presence on YouTube and that I can teach. I also do Patreon so people can support me through that, and I get commissioned work."
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